Articles on recruitment marketing

Educate yourself on recruitment marketing & how to reach passive candidates.

Three reasons why we would apply for these positions:

What does recruitment marketers have to say about about great job postings?
Sunniva Syversen
March 12, 2024
3 min

7 Career Pages We Love!

Is the recruitment moving slowly? Are you getting loads of clicks and traffic to your career page without it yielding any results? Then it might be worth kickstarting the new year with a proper overhaul.
Maren Mohn
January 10, 2024
5 min

4 reasons why focus on marketing is essential to the success of your business

Marketing plays a crucial role in ensuring that a business succeeds.
Ella Hauge Sørlie
November 1, 2023

Attracting Top Talent with Recruitment Marketing Strategies

In today's highly competitive job market, finding and attracting top talent...
Johanna Jörgensen
February 24, 2023
4 min

Recruitment Marketing Trends of 2023

As we enter the new year, it's important for businesses to stay up to date on the...
Johanna Jörgensen
January 27, 2023
3 min

How To Write A Good Job Description

A good job posting should clearly and concisely describe the position and its responsibilities...
Johanna Jörgensen
January 5, 2023
3 min

A/B Testing Social Media Job Ads - What It Is And How To Use It

A/B testing, also known as split testing, is a method of comparing two versions of a marketing...
Johanna Jörgensen
December 28, 2022
2 min

Recruitment Marketing Software: The Future of Hiring

In the past, the process of recruiting new employees was done through job...
Johanna Jörgensen
December 6, 2022
5 min

Recruitment Marketing: The Power of Social Media

It’s no secret that social media has taken over the world. What began as a...
Johanna Jörgensen
November 11, 2022
4 min

How to Build a Strong Employer Brand with Recruitment Marketing

If you’re looking to grow a stronger employer brand, practicing recruitment...
Johanna Jörgensen
October 12, 2022
4 min

5 Steps to Switch from Reactive to Proactive Recruitment

Traditionally, many companies relied on a recruitment strategy where they are...
Johanna Jörgensen
September 29, 2022
3 min

Recruitment Marketing Statistics

Recruitment marketing is a process of attracting and hiring the best talent for...
Johanna Jörgensen
September 22, 2022
11 min

Recruitment Marketing: What It Is and Why It’s Important

So, what is recruitment marketing? Simply put, recruitment marketing is the...
Johanna Jörgensen
September 21, 2022
9 min

9 Ways To Reduce Your Time To Hire

These days, hiring professionals are under more pressure than ever before to...
Johanna Jörgensen
September 19, 2022
4 min

8 recruitment marketing activities to attract higher quality candidates

Looking for top talent can be a daunting task. It’s not easy to find the best candidates...
Johanna Jörgensen
September 16, 2022
5 min

The Top 7 Benefits of Recruitment Marketing

A strong recruitment marketing strategy is essential for any business that wants...
Johanna Jörgensen
September 15, 2022
6 min

The Onboarding Checklist for New Hires

This onboarding checklist will cover more than just filling out paperwork and...
Johanna Jörgensen
September 13, 2022
7 min

101 Recruitment Statistics

As the face of recruiting and hiring changes, many businesses are looking at...
Johanna Jörgensen
September 6, 2022
10 min

How to Use Video in Your Recruitment Marketing: Attract the Perfect Candidate

In order to find the best employees, you need to put your best foot forward in...
Johanna Jörgensen
September 5, 2022
4 min

What is Meta Special Ads Category?

An important step forward in the fight for an inclusive labor market. Here’s everything...
Johanna Jörgensen
August 29, 2022
3 min

10 Ways to Boost Your Career Site Conversion Rate

Sometimes, even if you are getting traffic to your career website, you might not...
Johanna Jörgensen
August 23, 2022
4 min

How Becoming Data Driven Will Improve Your Recruitment

Data driven recruiting has changed the face of hiring significantly. In a nutshell, data...
Johanna Jörgensen
August 11, 2022
5 min

How automation (of your job ads) fits into your recruitment strategy

Automation of your job ads is the way to go for a smoother recruitment process...
Johanna Jörgensen
June 13, 2022
6 min

Why cost-per-hire is an essential recruitment KPI

Chances are your marketing department already has several KPIs to measure their...
Johanna Jörgensen
May 13, 2022
5 min

What is proactive recruitment?

So, what is proactive recruitment? Unlike reactive recruitment, where you immediately...
Johanna Jörgensen
April 9, 2022
5 min

From employee to ambassador

Everyone knows that satisfied customers are the key to success. But many forget...
Johanna Jörgensen
April 9, 2022
4 min

5 reasons to automate job advertising on social media

Think about the automation you use in your everyday life: the coffee machine that...
Johanna Jörgensen
April 9, 2022
5 min

How to recruit proactively with work-life balance

In order to attract more talent, it is important for companies to place great emphasis...
Johanna Jörgensen
April 9, 2022
5 min

How talent shortage can impact your growth

Globally and in Sweden, companies are currently experiencing a challenging time...
Johanna Jörgensen
April 7, 2022
3 min

3 reasons why we would apply for these positions:

Do you need specific tips on how to promote the job advertisement you write? We look at three different job advertisements and what we believe they do right.
Sunniva Syversen
3 min

Customer Cases

Companies just like yours are reaching passive candidates already.
Read our case-studies to see what they think of having recruitment marketing done for them, simple as e-mail.

Guides on recruitment marketing

Downloadable .PDF

Your digital recruitment strategy on attracting the right talent


- Employer Branding Strategy
- The Ideal Candidate
- Attractive Job Descriptions
- Mobile-friendly Career Site
- The Power of Social Media
- Interviewing 101

Downloadable .PDF

9 must-have recruitment KPI’s for your HR team


- implementing recruitment KPI’s
- 9 must-have KPI’s to improve your recruitment
- Tools for an improved proactive recruitment strategy

Downloadable .PDF

The ultimate guide to reducing your cost-per-hire


- The importance of implementing a cost-per-hire budget
- How to calculate your cost-per-hire
- 7 ways to lower your cost-per-hire
- Tools for an improved recruitment strategy